Brian Clark writing at CopyBlogger is a big proponent of growing your subscribers list. In fact, it seems that he believes that it is a vital ingredient in any online business success: keeping in touch with your fans/customers/prospects.

Since the old days of mail order sales, magazine subscriptions, and all the way up to permission email marketing, there’s a saying that remains true, even for bloggers … The money’s in the list.

As an information publisher