ePublishingDaily

Mike Sigers, the super salesman himself, over at Simplenomics asks a simple question that most people probably couldn’t answer: Why Do People Really Buy?

Knowing what they buy will make you a living. Knowing why they buy will make you rich.

Think about that quote for a minute. If you can get to understand the why then basically it should be a breeze to keep on producing based of the “whys” and get your customers to buy from you aga