7 Steps to a Successful eBook

by Martin Neumann on June 21, 2006

Okay. You have been blogging for a while now. The AdSense checks may or may not be rolling in. You have a growing fan base. You can claim somewhat to be an growing expert in your niche.

Now how do you turn all that hard work into steady income? Easy. By creating and selling your very own eProduct … in this case, eBooks.


Okay it’s not as easy as it would seem, but it can be achieved.

Following are my 7 steps to a successful eBook.

1. The Idea
2. Planning It
3. Writing It
4. The Design
5. The Packaging
6. The Sales Page
7. Taking Payments

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1. The Idea
The basic theory of what makes a successful eBook is finding a problem and solving it.

Find a niche, research what they are looking for (what’s bothering them, what they want) and give it to them in a neat, concise package.

My number one idea generator comes from lurking around forums. It’s the ultimate focus group and I never fail to gather up a ton of potential ideas.

Once you have a general topic you can sit down and do some brainstorming. Jot down everything that comes to mind on the topic, leaving the internal editor behind. Anything goes in a brainstorming session.

Once finished pick one topic that’s fairly narrow in it’s scope and stick to it. Master it. You don’t want to be too wide in your eBook topic. A potential customer wants a very specific problem solved.

2. Planning It
The real art of completing your eBook in a reasonable time is organization. By breaking down the topics you will cover you can get to the writing part and do it in chunks. This makes what could be an overwhelming task in front of you to write the eBook m